Description

The StoryBrand Framework

You know your product or service is great. But how do you let people know?

Using the StoryBrand 7-Part Messaging Framework you'll learn how to clarify exactly who your customer is, what they want, what's standing in their way and how your product or service helps them win. You'll also learn how to paint a picture of what life looks like after they do business with you — because that's what motivates people to buy.

In this session, you will:

• Learn the 7 StoryBrand principles for clear, compelling messaging
• Position your customer as the hero and your brand as the trusted guide
• Build the foundation for your own BrandScript — a clear message blueprint to use across your marketing

If you're struggling with telling your story, join us and walk away with a clear and practical framework to create memorable messaging that stands out in a noisy marketplace.

Presented by Stephanie Greenwood, President, Immix